European Developers More Creative Than NA Developers
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"There's more creativity in Europe than there is in America," said Button-Brown, speaking exclusively to GamesIndustry.biz. "The Americans are much more refined in their processes, it's all about the money. There are less chances taken and there is more money being thrown at developers in the US."
"Taking less chances means there's less failures, but I can't see the US having ever come up with Grand Theft Auto. There are a lot of really good European developers and they all bring slightly different things and there are big cultural differences as well, that they are willing to exploit," he added.
