Bigpoint: Star Wars: The Old Republic Cannot Profit
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(If you look at Star Wars from EA and BioWare, they estimated a development budget of over $100m,) he explained.Remember, this is the same company that thinks it's a good idea to make a browser-based Drakensang title. If EA manages to sell a few million copies of The Old Republic (at $50 up to $80+ for a collector's edition) and round up at least half that in subscribers, it wouldn't take long to turn a profit. And they'll probably end up having some microtransactions and account services (like WoW does) to supplement that even further.
(This is an online game for many million of subscribers, so the publisher does not understand that a subscription model is not the future.
(With micro-transactions maybe I see the game having a chance but I don't think that EA or BioWare will ever be profitable with this game.)