Blizzard "Never Invested" in Consoles Like With Diablo III

Quoting an interview available in the latest issue of GameInformer, VG247 reports some interesting snips from Blizzard's lead designer Jay Wilson on the developer's investment in a console port of the title, although he doesn't seem happy with this particular choice of words:
(We don't want to port it,) said Wilson, Diablo III's director. (We want to build it for console. There's a key difference. Certainly, a lot of things get brought over, but a port is trying to take a PC game and graft it onto a console.

(Our goal, is to make a game that feels like it's natively made made for a console. If we make it, we want it to feel like a Blizzard game and that we built it for that platform from the ground up.)

...

(We are still in active exploring mode; we haven't officially announced a product. We say that because we like our product announcements to be a big deal. We haven't been as secretive about this one because our biggest barrier is actually getting a console team.

(People don't believe us when we say we're going to make a console game flat out. I understand why they don't believe us, because we've tried this before. We've also never invested in it to the degree that we are doing now, and we've never had a product we felt was appropriate for it.)