Bethesda Trademarks "Dawnguard", Upcoming Skyrim DLC?
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Bethesda parent company ZeniMax Media filed a trademark in February for "Dawnguard" relating to video game software, including downloadable content. The application does not specify anything else, and doesn't mention Skyrim specifically.
Speculation tabs Skyrim because of the Mythic Dawn cult in the series, as well as the Redguard race.