Unconfirmed: Guild Wars Releasing on June 28th
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As you can see, the ad says ArenaNet's massively multi-player online game, which is currently in beta, will be out on June 28.
So is it legit? On one hand, retailers tend to use placeholder release dates that are often based on estimates more than reality. (GameStop, for example, says the game will be out on June 26.)
On the other hand, this poster is a little more concrete than your average game retailer's database. It's a printed, physical object.