Diablo III's Real Money Auction House Open for Business

A Twitter update by Blizzard reveals that the game's Real Money Auction House has officially gone live, allowing players to spend their hard-earned cash to buy harder-earned items rather than in-game gold.  Personally, I won't be using the feature, but hopefully this means Blizzard has managed to improve their online security, and will crack down on the cheaters and gold farmers that are sure to abuse the system.

Here's a snippet from their short FAQ on the new Auction House:

 

When selling or buying an item for the first time on the real-money auction house, please note that the in-game prompts you receive may in some cases not direct you to the appropriate destination web page to add an Authenticator or attach a PayPal account. We've highlighted these cases below and provided the appropriate locations to visit in order to attach an Authenticator for use with Battle.net Balance or to set up a PayPal account.

Players without an Authenticator who wish to use Battle.net Balance:

When attempting to sell an item on the real-money auction house for the first time, players who have not attached an Authenticator to their Battle.net account or set up PayPal for use with the real-money auction house will be automatically directed to the Battle.net website to set up a PayPal account (https://us.battle.net/account/d3/auction-house/landing.html).

If players prefer to use Battle.net Balance as the destination for their auction house proceeds (instead of PayPal), they will first need to attach a physical Battle.net Authenticator or Battle.net Mobile Authenticator app to their Battle.net account. To attach an Authenticator to your Battle.net account, visit: https://us.battle.net/account/management/ebalance-purchase.html. You can also charge up your Battle.net Balance at this location.