An important milestone has been reached, as the folks behind CD Projekt RED's GOG.com service were able to negotiate a digit...
David Gaider has announced on Twitter that he's handing over his Dragon Age lead writer duties to Patrick Weekes, and that he...
In celebration of the holiday spirit, BioWare have elected to give away all promotional DLC to Dragon Age and Dragon Age II p...
As far as I'm aware, Dragon Age isn't so old a franchise that people have started to forget about it... nevertheless, PopMatt...
GamingUnion's Adam Ma wonders whether BioWare will listen to the (often negative) fan feedback to Dragon Age II and whether t...
Thanks to another poster on the BioWare Social forums, who allegedly received a copy of the same marketing survey the origina...
I'd take this with a very healthy dose of salt, but a poster on the BioWare Social forums has posted some alleged screenshots...
Despite having produced many well-loved titles in the past, BioWare hasn't got the best reputation with WRPG aficionados as o...
With Funimation's Dragon Age: Dawn of the Seeker anime film releasing on Blu-ray and DVD on May 29th, the team has presented ...
Dark Horse realizes that not everyone has been tuning in regularly for their digital-only Dragon Age: The Silent Grove comic ...
Dragon Age lead writer David Gaider has penned a new blog post that summarizes the monumental task he had of judging four hun...
Just as was promised to us last week, G4 has kicked up an exclusive sneak peek of the first battle scene in FUNimation's Drag...
Have you been frustrated over the lack of storyline support for the choices you've made in the Dragon Age and Mass Effect ser...
Dragon Age lead writer David Gaider has been interviewed by community member "swooping_is_bad" during the recent Thedas UK Co...
The official Dragon Age: Dawn of the Seeker website has been updated with the announcement that the animated feature film wil...
BioWare has released a small but fairly important v1.05 patch for the Macintosh version of Dragon Age: Origins and its Awaken...
The folks at Wired had a chance to speak with BioWare co-founders Greg Zeschuk and Ray Muzyka at an event in Manhatthan last ...
We really haven't heard much about the Dragon Age: Dawn of the Seeker anime series since the trailers that surfaced back in J...
I would take this with more than a grain of salt but Kotaku is reporting that according to an "insider" the next Dragon Age i...
There are a lot of small issues still plaguing Dragon Age: Origins and its standalone Awakening expansion pack, but unfortuna...
BioWare is the latest developer to be profiled for CVG's "30 in 30" series, with the the two-page article providing a brief h...
I admit I'm a little surprised by the use of the term DLC in this context, but it's worth noting that Green Ronin has put onl...
At the latest Eurogamer Expo, Gaming Lives had the chance to interview BioWare founders Ray Muzyka and Greg Zeschuk with a fe...
GamesIndustry had the chance to conduct an in-depth interview with BioWare's own "doctors", the co-founders Ray Muzyka and Gr...
UK video game retailer GAME had the chance to talk with Ray Muzyka, one of BioWare's "doctors", at this year's GamesCom, and ...
For the eight installment of their "Irrational Interviews" series, Irrational Games had the chance to talk with BioWare's fou...
While Dragon Age 3 is still not officially announced, BioWare is already openly discussing what they have in store for the fu...
Amazon is still listing Set 2 of Green Ronin's Dragon Age RPG with a release date of January 10th, 2012, but now the BioWare ...
Not only has Funimation cranked out some promotional artwork for Dragon Age: Dawn of the Seeker, but they've also released tw...
BioWare has just announced on both the official website and their forums a new Dragon Age novel, titled Dragon Age: Asunder, ...
The editors at IGN have penned the first part of a feature called "Storytelling in Games" where they quiz "some of the bigges...
The Gaming Liberty offers an interview with veteran voice director Ginny McSwain, who is credited on a score of BioWare titl...
Tabletop role-players who have been waiting to continue past level 5 with Green Ronin's Dragon Age ruleset will be happy to h...
Valve has kicked of a week-long sale on Electronic Arts titles, with the first day giving us a chance to grab Dragon Age: Ori...
As a "guest post" on Jay Barnson's Tales of the Rampant Coyote blog, former BioWare technical artist Daniel Fedor has chimed ...
GameInformer has the scoop on the return of a Dragon Age: Origins - Awakening NPC: the apostate mage Anders will be available...
First, an apology - had it not been for a nasty bug that's been keeping me horizontal for the past several days, our Game of ...
While there were certainly some stand-out RPGs taking up space in our living room and hard drives this year, we'd classify 20...
RPGWatch has tallied its users votes and made its editorial picks: Fallout: New Vegas wins both, followed in editors' choice ...
EA is currently running a 50% off promotion on the Xbox Live Marketplace, which includes all Dragon Age: Origins DLC aside fr...
Those of you who want to inject some more Dragon Age into your Xbox 360 experience should probably check out the new avatar a...
The biggest reason to be excited about Steam's continued holiday sale is the discounting of Dragon Age: Origins, Dragon Age: ...
In case you missed it the first time, Stardock has once again reduced the price of Dragon Age: Origins Ultimate Edition to $2...
In what can only be described as an early (and amazing) Black Friday deal, Stardock has slashed the price of the Dragon Age: ...
BioWare and Epic Weapons sent out a joint press release this afternoon announcing plans to sell a line of Dragon Age swords (...
The editors at Mana Pool appear to be playing role-playing games for 36 hours a day, as they've just finished reviewing both ...
if you plan on purchasing more of BioWare's DLC addons in the future and have yet to purchase Dragon Age: Origins, Dragon Age...
EA fired over a press release earlier today announcing that the Ultimate Edition of BioWare's Dragon Age: Origins is now avai...
It's been quite a few months in the making, but we're pleased to announce that our fully annotated walkthrough for Dragon Age...
We've already seen a Dragon Age: Origins "Ultimate Edition" popping up on GameStop from time to time, but word out of EA this...
Rather than just review Witch Hunt, GameZone has taken the time to offer up their impressions of every downloadable addon for...
The Ultimate Edition of BioWare's Dragon Age: Origins was outed by GameStop a few weeks back. Now the British ratings agency...
While working the show floor of GamesCom last month, Xbox360Achievements caught up with BioWare co-founders Ray Muzyka and Gr...
Our Macintosh audience will be happy to learn that the team at TransGaming has successfully ported BioWare's Dragon Age: Orig...
In the third and final installment to their interview with David Gaider, Bitmob quizzes the BioWare writer about his favorite...
Bitmob continues their chat with BioWare writer David Gaider, with the second portion of their interview covering his influen...
Bitmob has conjured up the first installment to a multi-part interview with long-time BioWare writer David Gaider. This initi...
Not only has GameStop let the cat out of the bag on a Dragon Age: Origins Ultimate Edition coming to PC, Xbox 360, and PlaySt...
The official Dragon Age: Origins Facebook page is pointing to a pretty good sale on the EA Store where you can nab Dragon Age...
GreyWardens.com continues to churn out articles related to Dragon Age: Origins and Dragon Age II, including a piece that look...
VideoGamer.com has once again been given the opportunity to grill BioWare co-founder Greg Zeschuk, and this time the conversa...
The editors at Telegraph.co.uk have posted an interview with BioWare co-founder Greg Zeschuk that they conducted during the r...
If you're the type of person who likes to dress your Xbox 360 avatar up in fantasy-themed clothing, then the new Dragon Age a...
As promised over the weekend, BioWare has released their long-awaited v1.04 patch for Dragon Age: Origins and its standalone ...
According to this latest patch announcement on BioWare's official Dragon Age forums, the v1.04 update we've been following fo...
With Ray spending most of his time in the World Series of Poker these days, BioWare doctor Greg Zeschuk has been the subject ...
Those of you who have taken to your tabletops with Green Ronin's Dragon Age RPG will be happy to hear that a new Game Master'...
VG247 caught up with BioWare's Greg Zeschuk during today's Develop Conference for a lengthy interview that spans a slew of to...
The v1.04 patch for Dragon Age: Origins and Awakening is going through QA as I type this, but BioWare's Victor Wachter has gi...
BioWare co-founder Greg Zeschuk has once again fielded a batch of interview questions, and this time it's GamesIndustry.biz d...
The fifth episode to Machinima.com's Dragon Age: Warden's Fall series is now available, and this time we watch the Grey Warde...
Another day in the Steam "Perils of Summer" sale is upon us, with the latest batch of deals including Dragon Age: Origins and...
One of the editors over at Bit-tech has ediorialized about the lack of support for atheistic dialogue responses in Dragon Age...
EA Week continues over at Steam, and today Dragon Age: Origins and its deluxe edition are 33% off, while Awakening is 25% off...
Electronic Arts kicked over a press release during this year's E3 announcing an agreement with cloud-based game streamer Gaik...
The fourth episode to Machinima.com's Dragon Age: Warden's Fall series is now available, with this latest installment taking�...
One of GameZone's editors finds himself growing bored with BioWare's latest titles (starting with Jade Empire, apparently), p...
Electronic Arts sent us a press release this morning announcing that they've inked a deal with FUNimation Entertainment to cr...
A third installment to Machinima.com's Dragon Age: Warden's Fall series has reached the Internet, with this latest episode se...
Just when you thought BioWare might stop supporting Dragon Age: Origins and its Awakening expansion, community facilitator Vi...
The second installment to Machinima.com's excellent Dragon Age: Warden's Fall series is now available, though there's very li...
Calling the Dragon Age: Origins toolset "one of the best they've ever seen", the guys at Machinima.com have used it to begin ...
A couple of late reviews for BioWare's Dragon Age: Origins - Awakening expansion pack have arrived, starting with Original Ga...
Gaming Bits caught up with BioWare's Shane Hawco and Clove Roy at Canada's recent Game Developers Conference, and proceeded t...
If you're one of the many people who loaded up Dragon Age: Origins - Awakening, only to find your character nearly naked beca...
Quite a few new reviews of BioWare's Dragon Age: Origins - Awakening have recently made their way to the web, so I figured it...
Speaking with NowGamer about the PlayStation 3's recent round of success, BioWare co-founder Ray Muzyka claims that he'd "lov...
According to a press release issued this morning, BioWare's Dragon Age: Origins took home the "Game of the Year" and "Best Wr...
Those of you familiar with Qwinn's excellent Planescape: Torment Tweak Pack will be happy to learn that he's now set his sigh...
BioWare and Epic Weapons have announced that you can now purchase the very same swords wielded by Dragon Age: Origins' "heroi...
Spawn Kill brings us a closer look at the novels, comics, and other tie-ins that publishers and developers have been creating...
Inon Zur's PR agency fired over a press release this morning announcing that his Dragon Age: Origins score will be performed ...
WorthPlaying has kicked up their own review of Awakening, in which they give the Dragon Age: Origins expansion pack an overal...
The editors at GamePro have penned a favorable review for the Xbox 360 version of BioWare's Dragon Age: Origins - Awakening. ...
Game Over Online presents us with their review of Dragon Age: Origins - Awakening, in which they award BioWare's expansion pa...
Dragon Age: Origins is one of the largest games we've played in years, and as such, our newly finished walkthrough is one of ...
Evil Avatar is offering up their review of Awakening, during which they hit the Dragon Age: Origins expansion pack with a sco...
If you're in the mood for three more hours of adventuring in Dragon Age: Origins, you may want to grab the newly released Fra...
BioWare's Dragon Age: Origins - Awakening expansion pack is the subject of two more reviews, both of which arrive at pretty f...
The onslaught of Dragon Age: Origins - Awakening reviews has slowed down considerably, as only two more critiques hit the web...
The team behind the Develop Conference in Brighton sent out a press release today announcing that BioWare co-founders Ray Muz...
GreyWardens.com let us know that the second half of their interview with BioWare's David Gaider is now available. This time, ...
It's been a few days since I rounded up the latest reviews of Dragon Age: Origins - Awakening, so I figured now would be as ...
Now that the BioWare Bazaar has been up and running long enough for everyone to score some tokens, the auction component of t...
Gamasutra recently chatted up BioWare co-founder Greg Zeschuk about both the Dragon Age and Mass Effect franchises, covering ...
Should you be wondering if the first issue of IDW Publishing's Dragon Age comic book series is worth its $3.99 cover price, t...
GreyWardens.com has tossed up the first portion of an interview they conducted with BioWare's David Gaider about his position...
The holiday weekend brings us a couple more reviews for BioWare's Dragon Age: Origins - Awakening addon, and they both tend...
Hopefully we can convince you to put down Dragon Age: Origins' Feastday DLC for a few minutes in order to check out our brand...
Not to be left out of this year's April 1st foolery, BioWare has revealed a new playable class for Star Wars: The Old Republi...
After realizing that a six-day countdown to a US-only "community event" probably wasn't the best idea, BioWare's Ray Muzyka...
It's time to chalk up a couple more reviews for BioWare's Dragon Age: Origins - Awakening, and they're both pretty favorable....
BioWare's six-day countdown has come to a close, with the big announcement being a set of community auctions they intend to r...
Those of you who haven't yet procured a copy of BioWare's recent Dragon Age: Origins expansion pack should check out the most...
Given the current state of overpriced and potentially unnecessary downloadable video game content, the folks at The Game Revi...
A few more reviews of BioWare's Dragon Age: Origins - Awakening are online and ready to carry us into the weekend. We start o...
The folks over at GreyWardens.com let us know that they've editorialized about the way information is disseminated in Dragon ...
I've literally been eating, sleeping, and breathing Awakening since the 16th, though it wasn't until this morning that I'm fi...
If BioWare's Dragon Age: Origins - Awakening hasn't yet made its way to your must-buy list, then these latest two reviews ju...
Another selection of favorable reviews for BioWare's Dragon Age: Origins - Awakening expansion have reached the Internet over...
BioWare has kicked off a mysterious six-day countdown that spans both their homepage and all of their game-related subsites. ...
Just when I start to think we've seen the last of the GDC-based interviews with BioWare's Ray Muyzka and Greg Zeschuk, anothe...
GreyWardens.com and RPGMP3.com have teamed up to do an interview with Green Ronin's Chris Pramas about their Dragon Age table...
It's only been a few hours since I rounded up some Awakening reviews, but I've already stumbled upon two more critiques for...
The new week starts off with yet another pair of interviews that were conducted with BioWare's Ray Muzyka and Greg Zeschuk du...
The folks over at GreyWardens.com have penned a new article that briefly examines the difficult "grey" choices players have t...
If Dragon Age: Origins - Awakening still hasn't made its way to your hard drive yet, you should know that four more reviews o...
The weekend has brought us a couple more reviews for BioWare's newly released Dragon Age: Origins - Awakening expansion pack....
The recent Awakening press event in Germany has spawned another video interview with BioWare's Fernando Melo, and this time i...
BioWare doctors Ray Muzyka and Greg Zeschuk continue to field questions about their design philosophy and the company's most ...
If you haven't yet dove into Dragon Age: Origins - Awakening, there are four more online reviews that might help sway your pu...
UGO has kicked up the first installment to a multi-part interview they did with BioWare's Ray Muzyka and Greg Zeschuk at last...
Alienware has quietly kicked off a giveaway for a previously unannounced Bulwark of the True King DLC that adds a pretty goo...
The editors at IncGamers have gotten around to posting a full transcript of the interview they conducted with Dragon Age onli...
GameInformer has conjured up a two-part interview (here and here) that they conducted with the BioWare doctors Ray Muzyka and...
According to Chris Priestly's latest entry on the BioWare Blog, the first issue of IDW Publishing's Dragon Age comic book ser...
To celebrate the release of Dragon Age: Origins - Awakening and EverQuest's eleventh anniversary, Steam is offering some pre...
GameSpy caught up with BioWare's Ray Muzyka and Greg Zeschuk during this year's GDC, and presented the doctors with a slew o...
Several more reviews for BioWare's newly released Dragon Age: Origins - Awakening expansion hit the web earlier this evening,...
Mere hours after its retail and LIVE release, the dams have burst and the first wave of reviews for BioWare's expansion to Dr...
Some of you probably already have Dragon Age: Origins - Awakening installed on your hard drive, but it wasn't until a few min...
BioWare has released two new videos for Dragon Age: Origins - Awakening: the obligatory launch trailer and a fifty-second int...
If you don't want to leave your couch or office chair to pick up a retail copy of Dragon Age: Origins - Awakening today, the...
BioWare has added the sixth and final page to the Penny Arcade comic over at the official Dragon Age: Origins - Awakening web...
The folks at VGChartz have cranked out a hands-on preview of Awakening after checking out the Dragon Age: Origins expansion f...
The guys over at GreyWardens.com were in attendance at BioWare's press event for Dragon Age: Origins - Awakening in Germany, ...
There's a new interview with BioWare's Ferret Baudoin up at GameSpot, during which the Awakening lead designer tackles questi...
Last minute information about Dragon Age: Origins - Awakening continues to trickle onto the web, with the most recent preview...
The official Dragon Age: Origins - Awakening website has been update with another companion profile, this time of Justice, a ...
The 5th page of the Penny Arcade Dragon Age: Origins - Awakening comic series is now available, with the final page due Monda...
IncGamers is hosting a ten-minute video interview they did with BioWare's Fernando Melo during their recent Dragon Age: Origi...
1UP was in attendance at BioWare's GDC panel hosted by "localization experts" Ryan Warden and Chris Christou, and they've sin...
BioWare's official Dragon Age: Origins - Awakening website has been updated with information about the sinkhole-covered regio...
BioWare has uploaded another set of assets for their Dragon Age: Origins - Awakening expansion pack, including a new trailer,...
The guys over at GreyWardens.com let us know that they've published an interview that they conducted with Dragon Age online p...
BioWare's David Silverman made an appearance on GameSpot's latest "On The Spot" episode, during which he gives an eight-minut...
If you'd like to soak up some more information about Dragon Age: Origins - Awakening, you should check out our new interview ...
There was a time when retail expansion packs were expected whenever a PC video game reached a certain level of success. Thank...
If you've ever considered running a Dragon Age tabletop session or want to bring a group of adventurers through a few adventu...
To complement the other content they posted earlier today, IncGamers has slapped up a hands-on preview of Dragon Age: Origins...
BioWare has released a v1.03 patch for the PC and Xbox 360 versions of Dragon Age: Origins, which prepares the game for the A...
The editors at IncGamers have posted a few quotes from BioWare's Fernando Melo on potential changes coming to the button mapp...
BioWare's official Dragon Age: Origins - Awakening wiki has been updated with information, screenshots, and video for the ne...
IGN was able to get their hands on an early copy of Dragon Age: Origins - Awakening, and have since produced a two-page previ...
BioWare has added a fourth page to the ongoing Penny Arcade comic on the official Dragon Age: Origins - Awakening website. Ap...
Gamasutra had the opportunity to sit down with BioWare's Fernando Melo and quiz the online producer about the success of Drag...
We haven't heard from the BioWare's Ray Muzyka and Greg Zeschuk for a week or two, so G4 has kicked up a nearly nine-minute v...
BioWare has released a patch specifically for the PlayStation 3 version of Dragon Age: Origins, and it surprisingly contains ...
BioWare continues to bombard us with new media for their soon-to-be-released Dragon Age: Origins - Awakening expansion pack, ...
As we've already known for some time, the dwarven berzerker Oghren will be making another appearance as a companion in Dragon...
BioWare's official Dragon Age: Origins - Awakening website has been updated with information about the Dragonbone Wastes, a g...
BioWare's David Gaider has teamed up with a professional sketch artist from the Dragon Age: Origins community to produce an e...
BioWare has released a new trailer and three new screenshots introducing us to Mhairi, a female knight (and Grey Warden prosp...
BioWare has added a couple of pages to the ongoing Penny Arcade comic on the official Dragon Age: Origins - Awakening website...
IGN managed to get their hands on an early build of Dragon Age: Origins - Awakening, and have since slapped up an informative...
RPAD.tv caught up with BioWare's Greg Zeschuk at DICE 2010 for a twenty-three minute podcast interview about the challenges o...
BioWare's official Dragon Age: Origins - Awakening website has been updated with a brief profile and three new screenshots fo...
Girl Gamers UK is offering up the second half of their BioWare retrospective, this time taking us through Sonic Chronicles: T...
Dragon Age: Origins online producer Fernando Melo has tackled another set of Awakening questions, and this time the interview...
BioWare's official Dragon Age wiki has been updated with information about the new Battlemage specialization being added in A...
A pair of in-house Dragon Age: Origins - Awakening Q&A sessions have popped up this weekend. First, Victor Wachter answers c...
Sticking with their recent BioWare theme, Critical Gamer has penned an editorial titled "The North's Niche Market" that expla...
Before plowing headfirst into another weekend, I thought I'd round up a couple more hands-on previews of Dragon Age: Origins ...
BioWare has released another trailer and four more screenshots for their Dragon Age: Origins - Awakening expansion pack, this...
The wave of Awakening press coverage continues with two more hands-on previews and an interview with Dragon Age: Origins onli...
EA and BioWare have apparently begun their PR push for Dragon Age: Origins - Awakening, as four hands-on previews of the expa...
The editors at Hellforge have kicked out a spoiler-heavy editorial that examines BioWare's controversial decision to ignore a...
BioWare's official Dragon Age: Origins - Awakening website has been updated with information about Kal'Hirol, a dwarven fortr...
The gals over at Girl Gamers UK have kicked off a new BioWare retrospective feature, with the first half taking us from Bal...
BioWare has launched a new website dedicated to their upcoming Awakening expansion pack for Dragon Age: Origins, complete wit...
BioWare has released a new trailer and a trio of screenshots spotlighting Velanna, the nature-controlling female companion w...
GameSpot has posted a summary of Electronic Arts' latest earnings report and the conference call they hosted after its releas...
BioWare sent out a press release earlier today announcing that Dragon Age: Origins has sold over 3.2 million copies and taken...
A new Q&A with BioWare's Greg Zeschuk is available on The A.V. Club, during which the co-founder discusses Baldur's Gate, Dr...
BioWare has released a new trailer and eight new screenshots spotlighting "The Children", which you'll soon discover are some...
BioWare's official Dragon Age: Origins website has been updated with four new Awakening screenshots depicting the new Grey Wa...
Gamerzines continues to offer up portions of their recent Q&A with BioWare co-founder Ray Muzyka, with this latest batch of q...
BioWare has released a new trailer and a handful of new screenshots introducing us to Anders, one of the characters willing t...
The second half of Gamerzine and CVG's interviews with BioWare co-founder Ray Muzyka are now available, though this time ther...
Both CVG and Gamerzines have cranked out first installments to interviews they did with BioWare co-founder Ray Muzyka during ...
The folks over at GreyWardens.com let us know that they've put together a brief review of Return to Ostagar, now that the Dra...
BioWare has clearly been busy recently, as they've just released a new "Queen of the Black Marsh" trailer and a set of new s...
The folks over at Spawn Kill have penned a review of Dragon Age: The Calling, the latest lore-expanding novel from Origins le...
Eurogamer has posted the results of a live chat they hosted with BioWare co-founder Ray Muzyka earlier today, and, unsurprisi...
After realizing that BioWare takes a formulaic approach to most of its games, IncGamers has penned an article voicing their c...
Gamervision managed to get their hands on a picture of the four Dragon Age: Origins action figures that DC Unlimited is cooki...
IGN has cranked out a list of ten features that they'd like to see incorporated in BioWare's upcoming Awakening expansion pac...
Want to know what it looks like inside of BioWare's Edmonton office? Then you should head over to GameZone, where they're...
Steam is now accepting pre-orders for Awakening, the first major expansion pack for BioWare's Dragon Age: Origins. The addon ...
Despite the fact that the platform wasn't mentioned in Awakening's announcement press release, the ESRB is now listing the Ma...
BioWare co-founders Ray Muzyka and Greg Zeschuk have been quite busy answering interview questions lately, with the most rec...
The guys at GreyWardens.com have teamed up with RPGMP3.com to bring us a podcast session of Green Ronin's Dragon Age tabletop...
The folks at NowGamer have wrangled up a lengthy article-style interview with BioWare doctors Ray Muzyka and Greg Zeschuk abo...
Big Download brings word that DC Comics isn't just creating Mass Effect 2 action figures for BioWare - they're working on a s...
Green Ronin's new Dragon Age tabletop RPG system has been put under the microscope in a short review/overview feature over a...
The guys at PSXExtreme have conjured up a quick preview of Awakening, the first major expansion pack for BioWare's Dragon Age...
GameShark has put together a list of the ten player-made modifications for Dragon Age: Origins that they feel are the most d...
An article entitled "Paying Tribute to Dragon Age: Origins" on The Goozex Report blog offers one long-time role-playing gamer...
Dragon Age: Origins online producer Fernando Melo took some time out of his day to answer three pages worth of IGN's question...
Questions about the Awakening expansion, the Return to Ostagar DLC, the possibility of a cleric class, and more have been ans...
Dragon Age: Origins is once again dominating a large chunk of our news, so we might as well go ahead and round up the latest ...
Along with the artwork that will grace the cover of Dragon Age: Origins - Awakening, BioWare has released a trailer to promot...