World of Warcraft Exceeded Blizzard's Expectations
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"I remember a meeting at Blizzard where we were hoping we'd be able to sell a million copies of the game", Roper, former Blizzard North employee and now Flagship Studios CEO, has told CVG in an interview.
"You have to remember," Roper continued, "that the most successful American MMORPG at that time was EverQuest with about 500,000 players. It would have been impossible to predict that World of Warcraft would take off as a cultural phenomenon as it did, but those are the kind of surprises that you like to get in life."
And now they're approaching 10 million subscribers. Crazy.